IDEA Launch Labs - Tell It, Sell It

A strong idea still needs a story people can understand and remember. In this Lab, IDEA faculty
and mentors will help you shape the story of your idea so an audience can quickly understand the
problem, who it affects, what you are proposing, and why it matters.

You will practice moving beyond facts and features to develop a narrative that makes your idea
clearer, more memorable, and more compelling. Whether you are just beginning to tell the story of
your idea or already have a pitch underway, you will get coaching and feedback on how to
communicate it more effectively.

Takeaway - Leave with a stronger story and a clearer way to explain why your idea matters.

Rutgers faculty and IDEA may nominate promising student teams or individuals to participate in IDEA Launch Labs. Students may also self-nominate.